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@geekysteven Sara Ahmed has some great work on the way that language is used by white supremacists and hate groups, one of the primary functions of "affective" language (which this absolutely is, imo) is to provide 'orientation' between speakers where solidarity is created at the same time as aversion/disgust/hate. White supremacists always say it's not about "hate" of non-white people, but about "love" of white people for a reason...