My local funeral home changed its web hosting platform for a corporate funeral industry stock hosting platform, and it doesn't have an #RSS feed because corporate funeral home service industry provider wants you to visit the website to hawk its merchandising—flowers, caskets, trinkets, hardcopy guest books, etc, all the things they get a commission on.
I read the whitepaper for sales and marketing from the big corporate funeral service provider that says just that. It read that merchandising makes up 60% of the profit that a funeral home gets on an annual basis.
RSS kept me in the loop. I still visited the obits and left condolences and saw their merchandise.